Free Auction News & Reviews | Volume #18 | August 2007
Auction Review - BIDZ Auctions - A Real Gem?

BIDZ Auctions ( are a multi million dollar online retailer of Jewelry featuring a live auction system. This B2C auction offers a wide range of jewelry products including gold, platinum and silver jewelry set with diamonds, rubies and other precious and semi-precious stones. A smaller range of designer watches compliment their range and seems to be a popular area with bidders.

BIDZ buys direct from large jewelry manufacturers and often buys up surplus or liquidated stock. With it's headquarters based in Los Angeles the company reported sales of 2.9 million items in 2006. A growing workforce of over 200 employees at their centralised warehouse and fulfillment center ensures that items are quickly despatched to customers worldwide.

What makes BIDZ Auctions different?

Well firstly as mentioned above it is a B2C (Business To Consumer) auction but more important differences lie in the way it conducts auctions:

1) Auction Extensions - auctions are extended for 15 seconds after the last bid.
2) $1 No Reserve Auctions - great for finding jewelry bargains.
3) Cancel a winning bid - you are not penalised if you fail to complete a purchase.
4) Satisfaction Policy - Enhanced returns procedure if you are not happy with your purchase.
5) Short Auction Length - A high proportion of items are listed for an hour or less.

It's main competition comes from the likes of eBay and Ubid as well as traditional high street Jewelers. BIDZ Auctions were recently ranked 85th in the Internet Retailer Top 500 rankings and also scores well on published customer satisfaction surveys.

The future certainly looks bright for this auction as it moves into more international markets and finds new buyers. With a pleasant interface that certainly grabs your attention it is understandable why this is a popular site. Continuing developments and a smooth bidding process mean that this is definately a site worth visiting and watching:

Auction Lotwatch Free Tools For The Auction Community!
Submit your Auction Tips & Tricks, Articles, Links etc to